Tag: Indiana Wesleyan University Business

As a small business, ranking for keyword terms can be difficult. With larger, more resourced businesses targeting those same terms, it can seem impossible to […]

Mark Webster quit his cubicle job at an insurance company after realizing the job was dull. He then went traveling — he met his future […]

Some longtime Google users are facing a rough transition. In the early days of Google’s business-focused productivity service—first called “Google Apps for Your Domain” then […]

Jen Glantz is an entrepreneur and the founder of Bridesmaid for Hire. She’s planning to use her tax refund this year to reinvest in five aspects […]

The wide adoption of digital and social media platforms across Ghana (and all over the world) has provided more opportunities to entrepreneurs than ever before. […]

Everything these days appears to either be “smart” or have some form of “machine learning” involved. Whether it’s a phone, a TV, or a fridge, […]

Google announced it will be using artificial intelligence (AI) and a machine learning (ML) model to automatically update business hours and real-world road information. The […]

If you run a small business, you have a dizzying array of choices when it comes to online marketing. On one hand, it’s fantastic that […]

Small merchants and sole proprietors are the ideal laboratory for Google and its strategic partner Global Payments as they experiment with creating new digital shopping […]

Every customer has the potential to alter perceptions of your business positively or negatively. When handled proactively, their word-of-mouth influence can be a powerful tool […]