Tag: Houston Business Journal

Digital marketing is more important now than ever. Take steps to create, streamline, or optimize your marketing strategy today and accelerate your results in the […]

The time between a product’s introduction to the market and its removal from the shelves is referred to as the “product life cycle.”  Product life […]

Be your own boss If you think that the only way to start a freelancing career as a web designer or developer is to secure […]

One need only look to widely publicized cases such as Theranos and WeWork to see that the most charismatic, convincing founders do not always make […]

What is PR Smith’s SOSTAC® marketing planning model, what is the RACE Framework, and how do you use them to win more customers? If you […]

Poor cash flow management can put you out of business. This article will discuss various strategies for handling cash flow, including securing bank loans and […]

from the i-spy-with-my-little-eye dept Remember all the hubbub (now there’s a word I never thought I’d use; thanks a lot, aging process) over Comcast’s kind […]

You might have well-planned your dream business of manufacturing but not knowing where to start initially might be the only hindrance in front of you. […]

Do you take a good, hard look at your team’s marketing strategy every year?

Just as an architect draws out a building plan before they start building, you need to develop a brand strategy for your business.