Using 80-20 Rule for Warehouse Management Most warehouse people would have heard of the 80-20 rule. Vilfredo Pareto, an Italian economist, once noted that 20% […]
Category: Google Business
What’s It Like to Be the President of Reebok, HBO Video and Indian Motorcycle?
How does someone get asked to be CEO of so many iconic brands in a wide range of industries? What was he able to do […]
What Is Co-Employment Under a PEO Arrangement?
Despite the fact that professional employer organizations (PEOs) have been around for decades, they remain somewhat mysterious to American employers. Many employers who have heard […]
How Taylorr Doubled His High-Ticket Close Rate with Our “Irresistible” Offer Framework
“The offer became so irresistible that selling it is just…it’s butter. It’s so easy.” What if selling your product actually felt easy instead of painfully awkward? […]
Best Practices for Creating a Press Page
A press page for your company website is an important document, but creating it doesn’t have to be a stressor. In fact, a press page […]
What are the best CrowdTangle alternatives?
BuzzSumo Content Analyzer + fact checking websites When journos use CrowdTangle, they usually already have a hunch that a news story is misinformed. So, more […]
Get the Most Out of a Smart Landing Page Builder—Just Like This Business
Sometimes you choose a hobby, sometimes a passion chooses you. And that’s exactly what happened when Peter Letts discovered scuba diving. He first dipped his […]
How do you design your company for a digital first world?
Photo by fauxels, pexels.com My new friend Roy Edwards at Enterprise Times in the UK recently published a story on Salesforce’s, “State of the Connected […]
A How-To Guide On Getting Inside Of A Customer’s Brain
Marketing Podcast with Nancy Harhut In this episode of the Duct Tape Marketing Podcast, I interview Nancy Harhut. Nancy is the co-founder and Chief Creative […]
10 Tips For How to Create Online Courses That Sell
If you’re a freelancer, consultant, or coach, you can create an income stream by teaching people what comes naturally to you. But creating an online […]